The Exact Listing Process

Top Agents Use to Win More Sellers

A simple, proven 14-step framework to walk into any listing appointment confident, prepared, and in control.

14-Step Listing Process

This guide will help you with...

  • How top agents prepare before the listing appointment so sellers already trust them.

  • The step-by-step flow of a winning listing presentation, from first handshake to signed agreement.

  • How to position your marketing and pricing conversation without pressure or awkwardness.

  • What to say, show, and ask so sellers feel educated, not sold.

  • Why listings are the foundation for predictable growth and leverage in your business.

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How This PDF Helps You Get More Listings...

Start walking into every listing appointment with clarity and confidence.

  • Walk in Prepared: Know exactly what to review, send, and research before every appointment so nothing feels rushed or missed.

  • Lead the Conversation: Use a clear structure that keeps the meeting professional, calm, and focused on the seller’s goals.

  • Handle Pricing With Confidence: Learn how to guide sellers through market reality using data, not opinions or pressure.

  • Ask for the Listing Naturally: Close with confidence using a process that feels earned, not forced.

Robert Shirvanian

EXIT Realty East Coast

Schedule a confidential conversation with Bob to explore growth opportunities, passive income potential, production strategy, and how your next level in real estate could go beyond 100% commission.

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